Citizen-run fun WiSport celebrates 20 years of bicycle racing by William Johnson The 2007 WiSport Series ... included 33 events, offered 56 award categories to men and women in time trials and road races, and
featured: - Four jersey awards.
- Cash prizes for two team competitions.
- Total series points for men and women.
- Awards for fastest man and woman and for total race wins.
- End of the year drawings.
- Awards for two weight categories, male and female.
- 16 road races.
- 12 time trials.
- 1 criterium.
- 1 race clinic.
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The WiSport Cycling Series began 20 years ago as one man's vision and has steadily grown into the longest-running citizen bicycle racing series in the country. In the late 1980s, Midwest bike racing was pretty much limited to U.s. Cycling Federation-sanctioned events centered around metropolitan areas like Madison, Milwaukee, Minneapolis, St. Paul and maybe Duluth. But Stevens Point, a central Wisconsin college town, had a bike
shop or two and a growing bicycling community starting to pay attention to the racing exploits of Greg LeMond. More importantly, the city had a young lawyer and cyclist named Jim Menzel. Menzel had been putting in the miles, riding faster and longer all the time, and getting in on discussions of racing. It sounded like fun. Menzel's starting point was as a citizen racer in a nearby race. Serious Category 3 and 4 riders warmed up on the course
during the citizens' race and pulled along lapped riders. After Menzel won his race, he found out no awards were offered to citizens. The race director did finally find him a trophy. Dug out of a box in 
| Two-time national cyclocross champion Bjorn Selander goes out on a fool's errand in the 2004 WiSport Frederic bike race. He was reeled in and didn't contest the sprint but finished in the top 10. Frederic has hosted a WiSport-affiliated race since 1989. Photos by William F. Johnson |
| the back of a pickup, it was actually (and rather obviously) a women's bowling trophy.
It was an indication that what the USCF offered - blue-blazeredofficials, thick rule books and a bureaucratic governing structure - didn't include much encouragement or fun for newcomers. Fortunately, the late '80s were seeing a lot of small rural Wisconsin towns organizing bike races in conjunction with community events. Grandview, Maple, Marshfield, Ashland, Frederic - the list grew every year. The rules were simple: Helmets were required and tri-bars were discouraged. The
races were 30- to 50-miles long. Awards were given in age groups, and sometimes your entry included food and a chance at door prizes. At such venues, you stood a chance to have some fun. In fact, the Marshfield race started with a neutral roll-out down Main Street lined with a thousand people waiting for a parade and screaming their heads off like it was the Tour de France. Fun had arrived. With a few phone calls in 1989, Menzel convinced the directors
of several races to take part in what he called Wisconsin Citizen's Bicycling Series. Age group results would be compiled from the races, and at the end of the year, awards would be made. Word spread within the bike community. Jim and Sharon Menzel had their work cut out for them. Each year WiSport added new races, new categories and upgraded scoring procedures. All this was guided by the membership members who wanted
to maximize the fun and minimize the rules and structure of the series. 
| Barb Monday of Medford, Wisconsin, won the Firehouse 50 bike race and the 15K run,
earning her the "Best of Both" title in 2001. Riding for the Hudson, Wisconsin-based Big Ring Flyers Team, Monday was a top WiSport competitor for several years before she relocated to Colorado. |
| WiSport started to attract licensed riders, entering under assumed names such as Dick Withers and Joseph Stalin. In one documented case, a rider arrived at registration at Frederic unable to remember what name he had preregistered under.
Most races were in Wisconsin, but WiSport events have been held in Minnesota and Michigan, too. The Michigan race around Lake Gogebic had the distinction of crossing time zones. After the 1994 season, Jim and Sharon Menzel stepped aside from administering WiSport, and Milwaukee resident Jay Hofkamp served as director for one year. With membership and events continuing to grow, Hofkamp wasn' able to devote the time and energy needed so he stepped aside.
That year was the first year of membership for Greenwood, Wisconsin, resident Dar Vollrath, who was getting into a more physically active lifestyle for health reasons, and had started riding with other bikers in Greenwood. Vollrath, unhappy with the WiSport adds recreational tours in 2008 WiSport will add a new series of recreational cycling tours for 2008. The new 11-event "Gran Fondo Tour Series" will include existing events - such as the Dairyland Dare on August 16 and the Wright Stuff Century on August 31 - as well as new tours and challenge rides. The events are all nonprofit, noncompetitive recreational rides, the proceeds from which will support local charitable causes. The new series is
intended to appeal to anyone who wants to ride their bike in an organized event and achieve personal fitness goals. Registration for the "Gran Fondo" series (an Italian phrase meaning "great ride") will cost $20. WiSport will maintain a participation rewards program to motivate tour riders to join WiSport. Cumulative miles ridden and feet in elevation climbed will be posted on the WiSport website for each member. (Riders can check a box on the WiSport application to have
their stats not show appear on the website.) All "Gran Fondo" participants who complete eight WiSport tours will receive a polo shirt or cycling cap embroidered with the WiSport logo and the words "WiSport Gran Fondo Series - 500 Mile Club." The top five riders to climb a total 29,029 feet or more will receive a cycling jersey emblazoned with the word "Wisport Gran Fondo Series, Mt. Everest Club" For more information and complete membership rules, go to www.wisport.org. To receive a copy of the official WiSport Event Handbook, send name and address to wisport@wisport.org by March 25 or pick up a copy at most bicycle shops in Wisconsin after April 5. |
| 1995 operation of WiSport, made a bold move by volunteering his family - wife, Deb, and sons - to direct the 1996 series.Vollrath had a flexible schedule that allowed him
the time to attend events, work with sponsors, compile results, publish an event guide, advise race directors and manage the operation. In the capacity of executive director, Vollrath took WiSport to the next level. He increased the membership to over 350, encouraged young riders to join, created new categories - as well as yellow, green, white and polka dot jersey awards in keeping with European tradition - until there were 30 events in the series. He created a separate
series of time trial races, too. Then in early April 2005, while riding in Italy, Vollrath suffered a fatal heart attack. And another season of WiSport racing was just about to begin back home. As is always the case, the best organizations are more than the person who directs them at any given time. Gale "Butch" Dushack, Gwen Torkelson and Ken Thomson, all of whom had taken over some of the administrative and scoring responsibilities in recent years, stepped in to direct
WiSport in Vollrath's absence. With members living near the various race venues pitching in, too, the 2005 and 2006 seasons were completed successfully. In 2007 Ken Thomson of Madison took over as executive director. For more information on the WiSport Cycling Series, the tentative 2008 schedule, the 2007 season in review, video clips and interviews, and 2008 membership information, visit www.wisport.org. William F. Johnson IV lives in Frederic,
Wisconsin, and serves on the WiSport board of directors. |